AI Creative & Content Manager, Amazon Key

Amazon Key is on a mission to enable seamless, authorized access to doors worldwide. If you're an expert storyteller with a passion for AI, this is the role for you.

Our marketing team is looking for an AI Creative Manager who is equal parts expert storyteller and AI builder. You will build AI agents that write our marketing copy—and write well enough to know when the machines get it wrong. You'll architect, train, and optimize generative AI systems that produce production-ready content across product marketing, email, web, and customer communications at scale.

Key job responsibilities
-Design, build, and optimize AI-powered content agents that generate on-brand marketing copy assets for Amazon Key
-Develop and maintain prompt libraries, style guides, and training datasets that encode Amazon Key's brand voice, messaging frameworks, and product positioning to ensure consistent, high-quality AI-generated content across all channels.
-Establish quality evaluation frameworks and feedback loops to continuously measure AI output against creative standards, identify gaps, and iterate on agent architecture, prompts, and fine-tuning strategies to improve output accuracy over time.
-Own the end-to-end content production workflow for Amazon Key written assets, from brief intake through AI-generated drafts to final editorial review, managing volume and velocity while maintaining brand integrity and creative excellence.
-Partner cross-functionally with senior creatives, product marketing and marketing managers, and product management to translate business objectives into creative storytelling, ensuring agents are calibrated to support evolving campaign needs and go-to-market strategies.

A day in the life
This role blends strategic marketing vision with hands-on creative craft. You’ll partner with product teams and commercial leaders to deliver high-impact content that fuels customer acquisition and brand preference. Your innovations will shape how we scale creative excellence and drive meaningful business results.

About the team
Amazon Key sits within the Ring and Amazon Devices organization. We innovate to deliver devices, software, and services to consumers and businesses. We often serve as the connective tissue between Smart Home/Devices, Logistics, Operations, and Retail/Shopping. We are a uniquely cross-functional org within Amazon, and often serve as the connective tissue between Smart Home/Devices, Logistics, Operations, and Retail/Shopping across global markets. Our team indexes highly on ownership, collaboration, and delivering results for our customers. We have lots of stakeholders worldwide, and we have relentlessly high standards for our high-visibility global programs. This role sits within the Amazon Key marketing team.

- 4+ years of editor, content strategist, technical writer, or content developer experience
- Experience creating brand guidelines
- 2+ years of hands-on experience building, training, or managing AI/LLM-based content generation tools (e.g., prompt engineering, agentic AI workflows)
- Portfolio demonstrating strong writing ability across multiple formats (product copy, marketing campaigns, long-form content)

- Experience developing, deploying and managing AI products at scale
- Experience in B2C and B2B tech brands

Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.

Los Angeles County applicants: Job duties for this position include: work safely and cooperatively with other employees, supervisors, and staff; adhere to standards of excellence despite stressful conditions; communicate effectively and respectfully with employees, supervisors, and staff to ensure exceptional customer service; and follow all federal, state, and local laws and Company policies. Criminal history may have a direct, adverse, and negative relationship with some of the material job duties of this position. These include the duties and responsibilities listed above, as well as the abilities to adhere to company policies, exercise sound judgment, effectively manage stress and work safely and respectfully with others, exhibit trustworthiness and professionalism, and safeguard business operations and the Company’s reputation. Pursuant to the Los Angeles County Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.

Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.

The base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience, qualifications, and location. Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave. Learn more about our benefits at https://amazon.jobs/en/benefits.

USA, CA, Hawthorne - 120,500.00 - 163,000.00 USD annually
USA, TX, Austin - 120,500.00 - 163,000.00 USD annually