HNI Corporation
Muscatine, Iowa
Associate Product Marketing Manager - CMF
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HNI Corporation is a global family of brands for the workplace and home dedicated to enhancing the spaces where we live, work, and gather. We pride ourselves on fostering an environment where we make a positive impact on others, upholding our beliefs in integrity, inclusion and belonging.
What We Need:
We are currently searching for an Associate Product Marketing Manager - Colors, Materials, and Finishes to join our team in Muscatine, Iowa.
The Associate Product Marketing Manager will contribute to the success of the assigned product category by driving results through cross-functional collaboration. This role will support the product lifecycle, from inputs on ideation and development to launch and optimization of respective category.
What You Will Do:
- Support the lifecycle of a specified product category in accordance with the 3-year product roadmap.
- Collect market insights, research competition and support product strategies to meet customer needs and organizational objectives.
- Participate in Voice of Customer, market research and analyze trend data to identify and drive product opportunities.
- Represent product category during product development, ensuring product meets customer requirements and is delivered on time and within budget.
- Execute milestones and deliverables for each stage of the new product development process.
- Help to define and prioritize product features and enhancements based on market research and competitive positioning.
- Participate in successful product launches by collaborating with marketing and merchandising teams to create compelling product storytelling and go-to-market strategy.
- Monitor and analyze product sales, profit performance and customer feedback to identify opportunities for product category improvement including cost savings and quality improvement.
- Implement end-of-life product strategies including discontinuation and phase-out processes.
- Communicate vital information, training, and product knowledge to support sales to various internal stakeholders.
- Participate in activities as appropriate to ensure the success of the organization.
What You Have:
- Bachelor's degree required, Business or related field preferred.
- At least 1 year of relevant experience required; 3 years preferred.
- Strong listening, verbal, and written communication, and presentation skills needed.