Director of Brand Consumer Research (537133)

Ahold Delhaize USA, a division of global food retailer Ahold Delhaize, is part of the U.S. family of brands, which includes five leading omnichannel grocery brands – Food Lion, Giant Food, The GIANT Company, Hannaford and Stop & Shop. Our associates support the brands with a wide range of services, including Finance, Legal, Sustainability, Commercial, Digital and E-commerce, Technology and more.

Primary Purpose

As the senior leader for brand-aligned consumer research, this role ensures customer understanding is embedded in in-market decisions across ADUSA’s brands. The leader oversees a team of researchers aligned to specific brands, delivering insights grounded in local customer needs, competitive context, and business priorities. They serve as the primary connector between brand teams and cross-brand research, translating cross-brand research and addressing specific brand needs and perspectives.

By partnering closely with brand Strategy leaders and other relevant leadership team members, this role supports effective execution and business performance. In doing so, the leader ensures strong linkage between cross-brand research and brand-level needs.

Our flexible/ hybrid work schedule includes 3 in-person days at one of our core locations and 2 remote days.  Our core office locations include Salisbury, NC, Quincy, MA, Carlisle, PA, Scarborough, ME, and Hyattsville, MD.

Applicants must be currently authorized to work in the United States on a full-time basis.

Duties and Responsibilities  

• Leads a team of high-performing consumer researchers directly aligned to ADUSA brands, ensuring each brand is supported by dedicated, high-quality research resources
• Sets clear roadmap, focus, and ways of working for brand-aligned research teams, ensuring alignment to both brand needs and ADUSA critical priorities
• Partners with brand leadership to identify key business questions and translate them into structured research plans and priorities
• Oversees the design and execution of qualitative and quantitative research to address brand-specific opportunities
• Ensures consumer research is embedded into day-to-day decision-making across brand Strategy and other relevant teams
• Acts as the primary point of integration with cross-brand consumer research, ensuring enterprise research (e.g., segmentation, BHT, CX, NPS) is activated effectively within each brand
• Brings forward brand-specific customer understanding, regional nuances, and competitive dynamics to inform enterprise research agendas
• Ensures delivery of clear, actionable research outputs, translating findings into business implications and recommendations for brand leadership
• Builds strong relationships with cross-functional stakeholders to drive adoption and impact of consumer insights
• Manages research vendors, budgets, and resources aligned to brand needs

Qualifications 

• Bachelor’s degree in marketing, business, psychology, social sciences, or related field; MBA or advanced degree strongly preferred
• 10+ years of experience in consumer research, market research, or consumer insights, with experience supporting multi-brand or multi-market organizations
• Proven track record of leading and scaling consumer research teams and delivering insights that drive in-market business decisions
• Deep expertise in qualitative and quantitative research methodologies, including study design, execution, and insight translation
• Strong ability to connect enterprise (cross-brand) research with localized, brand-specific insights and business needs
• Exceptional stakeholder management and influencing skills, with experience partnering closely with senior leadership and cross-functional teams
• Demonstrated success translating complex research findings into clear, actionable recommendations that drive business performance

Actual compensation offered to a candidate may vary based on their unique qualifications and experience, internal equity, and market conditions. Final compensation decisions will be made in accordance with company policies and applicable laws. 

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At Ahold Delhaize USA, we provide services to one of the largest portfolios of grocery companies in the nation, and we're actively seeking top talent.

Our team shares a common motivation to drive change, take ownership and enable our brands to better care for their customers. We thrive on supporting great local grocery brands and their strategies.

Our associates are the heartbeat of our organization. We are committed to offering a welcoming work environment where all associates can succeed and thrive. Guided by our values of courage, care, teamwork, integrity (and even a little humor), we are dedicated to being a great place to work.

We believe in collaboration, curiosity, and continuous learning in all that we think, create and do. While building a culture where personal and professional growth are just as important as business growth, we invest in our people, empowering them to learn, grow and deliver at all levels of the business.