Crunch Fitness - Fitness Growth Capital
Mechanicsburg, Pennsylvania
Director of Personal Training
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Apply to Director of Personal Training at Crunch Fitness - Fitness Growth CapitalJob details
- Location
- Mechanicsburg, Pennsylvania
- Work type
- Onsite
- Compensation
- $85,000/yr
- Posted
- today
- Apply on
- crunch.careerplug.com
About this role
Benefits:
- Bonus based on performance
- Competitive salary
- Employee discounts
- Opportunity for advancement
- Paid time off
Director of Personal Training
Fitness Growth Capital LLC
Position Summary
Fitness Growth Capital is seeking an experienced and visionary Director of Personal Training to lead the strategic growth, financial performance, and operational excellence of our Personal Training division across multiple locations.
This executive leadership role is responsible for developing leaders, driving revenue growth, improving operational consistency, and creating scalable systems that deliver exceptional member experiences and business results. The Director of Personal Training will oversee Regional Personal Training Managers while partnering with Executive Leadership, Operations, Marketing, Finance, and Human Resources to ensure the Personal Training division continues to grow and evolve.
This is an executive leadership position focused on strategy, leadership development, and organizational performance rather than day-to-day club operations.
Key Responsibilities
Strategic Leadership
- Develop and execute the long-term vision and growth strategy for the Personal Training division.
- Create annual and quarterly business plans that support company objectives.
- Identify opportunities to improve revenue, profitability, member engagement, and operational efficiency.
- Lead new initiatives, programs, and processes that strengthen the Personal Training business.
Leadership & Team Development
- Directly lead, mentor, and develop Regional Personal Training Managers.
- Build leadership development programs that prepare future department leaders.
- Establish performance expectations and accountability standards across all levels of the Personal Training organization.
- Recruit, coach, and retain high-performing leadership talent.
Financial & Business Performance
- Drive company-wide Personal Training revenue, profitability, and overall business performance.
- Monitor key business metrics and identify opportunities for continuous improvement.
- Develop action plans to support underperforming regions and maximize growth opportunities.
- Partner with Executive Leadership on budgeting, forecasting, and long-term planning.
Operational Excellence
- Develop, implement, and maintain standardized Personal Training systems and operating procedures.
- Conduct regular club visits and operational audits to ensure consistency, compliance, and execution of company standards.
- Evaluate department performance and recommend operational improvements based on business data and field observations.
- Ensure Regional Managers have the tools, resources, and support needed to successfully lead their teams.
Cross-Functional Collaboration
- Partner with Operations to create a seamless member experience from enrollment through long-term training.
- Work closely with Marketing to develop promotional campaigns, member education initiatives, and Personal Training awareness strategies.
- Collaborate with Finance to evaluate department performance, budgets, and profitability.
- Support Human Resources and Learning & Development with recruiting, onboarding, leadership development, and continuing education initiatives.
- Assist with new club openings, acquisitions, and company growth projects.
Qualifications
- Certified Personal Trainer (CPT) preferred.
- Bachelor's degree in Business, Exercise Science, or related field preferred.
- Five or more years of multi-unit fitness leadership experience.
- Proven success leading leaders and developing high-performing management teams.
- Strong understanding of business operations, financial management, and performance analytics.
- Exceptional communication, organizational, and leadership skills.
- Ability to manage multiple priorities while leading large-scale organizational initiatives.
- Willingness to travel regularly between club locations.
What We're Looking For
We're looking for a strategic leader who knows how to build people, improve systems, and grow businesses. The ideal candidate is passionate about developing leaders, creating operational excellence, and driving measurable results across multiple locations. This individual should be comfortable working alongside executive leadership while empowering Regional Managers to successfully execute the company's vision.
Compensation: $85,000.00 per year
Fitness Growth Capital (FGC) is looking for high-energy, positive, and passionate people who are ready to bring the vibes, build a career, and make an impact.
Want to combine work, fitness, and fun? You’re in the right place.
At FGC, this isn’t just a job—it’s your chance to grow, level up, and be part of something bigger. We’re all about creating an environment where you can be yourself, push your limits, and have a team behind you every step of the way.
We live and breathe a “No Judgments” culture—inclusive, supportive, and built for everyone. No matter where you’re starting from, you belong here. Our teams are made up of people who lift each other up, celebrate wins together, and bring energy every single day.
And let’s be real—we like to have fun while doing it.
Our clubs are packed with state-of-the-art equipment, high-energy group fitness classes, and next-level amenities like HydroMassage, tanning, and recovery spaces that keep both our members and our team feeling their best. It’s serious fitness… without taking ourselves too seriously.
At FGC, you won’t be left on your own. You’ll get real coaching, real support, and real opportunities to grow. Whether it’s your first step into fitness or your next big leadership move, we’re here to help you build something you’re proud of.
We’re not just building gyms—we’re building strong teams, great careers, and an environment people love being part of.
If you bring the energy, we’ll bring the opportunity.
Let’s grow. Let’s have fun. Let’s get to work. 💪🔥
Perks & Benefits
Crunch offers comprehensive benefits for eligible employees.
Free Membership
Free Results Membership For You & One Loved One.
Employee Discount
Employee Discounts On Apparel, Personal Training And Child Care
Health Benefits
Full-Time Management Employees
Career Growth & Upward Movement
Annual Reviews, Incentives & Performance Based Promotions
Company Paid Certifications
Paid Personal Training Certs With Free CEUs
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