Internship – Marketing Data Science, GMAT (Fall 2026)

Universal Destinations & Experiences Internship Program:

• Applications Close: March 13th, 2026, at 11:55PM ET. Submit your application as soon as possible – don’t delay!
• Fall 2026 Program Dates:  Approximately September 2026 – December 2026

JOB SUMMARY:

The Marketing Data Science intern will work closely with data scientists as they develop and enhance statistical models that enhance personalization, optimize audience first marketing, and guide media investment strategies. In this role, the intern will help conduct analytical studies and learn to translate complex data into actionable insights about guest behavior and preferences, leveraging both structured and unstructured data sources. The internship offers hands on exposure to industry best practices and the full lifecycle of data science in marketing from defining business use cases and strategy to data creation, ingestion pipelines, and model development for deployment.

MAJOR RESPONSIBILITIES:

• Support data scientists in building, testing, and evaluating predictive machine learning models, including propensity models, to support marketing personalization and audience targeting.
• Assist with data preparation tasks including data cleaning, transformation, feature creation, and validation across structured and unstructured data sources.
• Conduct exploratory data analysis to identify trends, patterns, and data quality issues relevant to marketing performance and guest behavior.
• Apply statistical and analytical techniques to help measure campaign effectiveness and optimization opportunities.
• Participate in team meetings, code reviews, and learning sessions to build technical skills and understanding of real-world marketing data science applications.
• Leverage machine learning and predictive modeling techniques to assist data scientists in enhancing and developing statistical models that guide media investment strategies.
• Utilize data visualization software to create dashboards that help facilitate data-driven decision making.

MINIMUM QUALIFICATIONS: 

• In pursuit of an Associate, Bachelor or Graduate degree at an Accredited Institution with current class standing of Sophomore or above.
• Minimum cumulative 2.8 GPA is required. 
• A transcript is required upon application.

PREFERRED SKILLS & KNOWLEDGE:

• Preferred majors include: Data Science, Computer Science, Statistics, Mathematics, Analytics, Information Systems, or a related quantitative field.
• Preferred coursework completed: Coursework or experience with machine learning, statistical modeling, and predictive analytics using programming languages such as Python or R. Experience working with datasets using SQL and performing data cleaning, transformation, and validation. Proficient skill level in Microsoft Suite. Strong verbal, written and presentation skills. Preferred: Experience with data platforms and tools such as Snowflake and Databricks.

Please note the following:

• This internship will be an in-person experience, based in our Orlando offices.
• Interns must be currently pursuing a degree at an accredited university and must have a graduation date later than December 2026.
• Universal Orlando does not provide housing. Interns are responsible for their own housing and transportation.
• All of our internships are paid, and you may also qualify for housing financial assistance if applicable. The Recruiter will provide specific eligibility details.

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