Product Manager I - Growth

About the Role

The Product Manager I — Growth is a foundational individual contributor within the Innovation & Growth Value Stream, supporting product delivery for new business and category expansion initiatives, beginning with Beauty and Accessories.


This role builds product management craft through backlog ownership, documentation, and QA partnership while contributing to capabilities that enable incremental demand and revenue growth. The Product Manager I works closely with the Product Manager II and Engineering to ensure new category features are clearly defined, properly tested, and delivered with quality.

This position provides exposure to how new business strategies translate into scalable digital commerce capabilities across assortment setup, pricing, content, checkout, and post-purchase workflows.

About the Customer Journey Product Management Team

The Customer Journey product management organization within GTS owns the end-to-end digital and omnichannel customer experience — from how customers discover our products, to how they choose, purchase, receive, and build lasting relationships with our brands. We are organized into seven Value Streams aligned to the stages of the customer journey — Discover, Choose, Purchase, Post-Purchase, Customer Lifecycle & Loyalty, Innovation & Growth, and Content Supply Chain — plus a Customer Journey Orchestration Office that drives cross-stream performance, intake, and strategic coordination.

Our operating model is built on a core belief: owning capability performance, not just feature delivery. Every team in Customer Journey is accountable for measurable business impact — we drive adoption with cross-functional partners and iterate until capabilities perform, connecting product management craft to the metrics that matter to our brands and our customers.

We partner closely with Engineering, UX, Data Science & Analytics, Architecture, and our brand and merchant organizations to deliver experiences that drive growth and build customer loyalty. Customer Journey is at the center of Gap Inc.’s commerce transformation — leveraging AI, unified commerce, and modern content operations to build the next generation of omnichannel retail experiences.

What You'll Do

• Maintain backlog health for assigned growth initiatives — grooming, prioritization support, and writing clear acceptance criteria for Stories.
• Decompose Epics into Stories for sprint planning and validate acceptance criteria before development begins.
• Partner closely with QA to ensure delivery quality and coordinate testing for new category capabilities.
• Maintain Jira hygiene and product documentation for growth-related features.
• Contribute delivery status updates at Product Working Groups and escalate blockers promptly.
• Support launch readiness activities for new category rollouts, including Beauty and Accessories.
• Begin connecting delivered Stories to business outcomes such as adoption, conversion, and revenue impact.
• Learn cross-functional collaboration across Brand, Merchandising, Marketing, and Supply Chain stakeholders.

KPIs

• Backlog Health — Percentage of Stories with complete acceptance criteria and proper Epic attachment.
• QA Pass Rate — First-pass acceptance rate of shipped Stories.
• Launch Readiness Support — On-time completion of assigned deliverables supporting category launches.
• Growth Metrics Awareness (Learning) — Demonstrates understanding of how backlog items  connect to adoption and incremental revenue.

Who You Are

• Bachelor’s degree in Business, Computer Science, or related field, or equivalent practical experience.
• 1–3 years in product management, product operations, digital commerce, or related discipline.
• Strong written communication skills for documentation and acceptance criteria.
• Foundational understanding of agile delivery methodologies.​

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Preferred Skills

• Interest in digital commerce growth, new category launches, or retail innovation.
• Exposure to assortment setup, pricing workflows, or checkout experiences.
• Familiarity with Jira, Confluence, and agile practices.