Senior Manager, Customer Strategy

Senior Manager, Customer Strategy

What we do

At Kenvue, we realize the extraordinary power of everyday care. Built on over a century of heritage and rooted in science, we’re the house of iconic brands - including NEUTROGENA®, AVEENO®, TYLENOL®, LISTERINE®, JOHNSON’S® and BAND-AID® that you already know and love. Science is our passion; care is our talent.

Who We Are

Our global team is ~ 22,000 brilliant people with a workplace culture where every voice matters, and every contribution is appreciated.  We are passionate about insights, innovation and committed to delivering the best products to our customers. With expertise and empathy, being a Kenvuer means having the power to impact millions of people every day. We put people first, care fiercely, earn trust with science and solve with courage – and have brilliant opportunities waiting for you! Join us in shaping our future–and yours. For more information, click here.

Role reports to:

Director Cust Strat OGX Rogaine Incub

Location:

North America, United States, New Jersey, Summit

Work Location:

Hybrid

What you will do

The Senior Manager, Customer Strategy – Incubator will lead the development and execution of customer-centric strategies to deliver profitable omni-channel growth across a dynamic portfolio of emerging brands. This role sits at the intersection of customer, category, and brand strategy, translating enterprise priorities and performance insights into actionable customer plans and execution.

This leader will act as a strategic connector across Customer Development, Brand, Finance, Demand Planning, and eCommerce teams, ensuring alignment from strategy through execution while accelerating growth for incubator brands.

Key Responsibilities

Customer Strategy & Business Leadership

• Lead end-to-end development of customer strategies and joint business plans (JBP) across key retailers and channels

• Identify and activate growth levers (distribution, pricing, promotion, assortment, and shelving) to close gaps vs. plan

• Translate brand/category strategies into customer-specific activation plans that drive incremental growth

• Own customer-facing narratives including line reviews, top-to-tops, and business updates

Incubator Growth Acceleration

• Drive scaled growth for emerging/early-stage brands by building repeatable customer playbooks

• Identify whitespace opportunities, test-and-learn pilots, and new route-to-market strategies

• Balance speed vs. rigor in decision making to support agile incubation models

Data-Driven Insights & Storytelling

• Leverage syndicated data (IRI/Nielsen), panel data, and eCommerce analytics to inform strategy

• Translate complex data into clear, persuasive recommendations to influence senior leaders and customers

• Monitor performance, diagnose gaps, and adjust plans to optimize results

Cross-Functional Leadership

• Serve as the central integrator across Brand, Finance, Demand Planning, Supply, and Category teams

• Ensure alignment between IBP, customer plans, and execution

• Influence without authority to drive outcomes across matrixed teams

Team Leadership & Talent Development

• Manage and coach direct reports (A4 level), driving capability building and performance

• Foster a culture of ownership, agility, and continuous improvement

• Develop talent pipelines and succession plans within Customer Strategy

Financial & Operational Ownership

• Manage forecasting inputs, trade investment recommendations, and budget alignment

• Evaluate ROI of customer investments and optimize resource allocation

• Ensure execution against timelines, deliverables, and financial targets

What we are looking for

Required Qualifications

• A minimum of a Bachelor’s degree required

• 8+ years of experience in customer strategy, sales strategy, category/insights, or related roles

• Proven ability to lead customer-facing strategy and execution across major retailers

• Strong analytical capabilities with experience using syndicated and shopper data

• Demonstrated experience leading and developing teams

• Strong communication and influencing skills across senior stakeholders

Preferred Qualifications

• Experience in CPG, Health, Beauty, or Incubator/Emerging brand environments

• Expertise in omnichannel and eCommerce strategy (Amazon, omnichannel retail)

• Experience working in high-growth or ambiguous environments

• Strong financial acumen (forecasting, trade optimization, P&L understanding)

• Experience translating insights into customer-facing storytelling and sell-in strategies

#LI-AP1

What’s in it for you

$153,850.00 - $217,200.00

This takes into account a number of factors including work location, the candidate’s skills, experience, education level & other job-related factors.

Kenvue is proud to be an Equal Opportunity Employer. All qualified applicants will receive consideration for employment based on merit without regard to race, color, religion, sex, sexual orientation, gender identity, age, national origin, or protected veteran status and will not be discriminated against on the basis of disability.