Social Media Internship

Scheels Company Goals:

We strive to be the best retailer in the USA in the eyes and minds of our customers, associates, and business partners.

Overview: 

The Social Media Intern will be responsible for deploying, analyzing, and recapping social media strategies for SCHEELS pertaining to all categories of business and product trends/launches which will drive engagement with our audiences. The Social Media Intern should quickly understand and support initiatives that will contribute to sales (in-store and online), successful campaigns and online presence, and the analytics to recap content published. This position will work with a wide variety of people within the SCHEELS Corporation, primarily with the Digital, Marketing and E-commerce teams.

 

Responsibilities: 

• Develop and implement social media strategies on behalf of the brand across all categories.  
• Passion for sports and athletics, clothing and footwear, and/or hunting/fishing with an interest in staying on-top of industry trends, current events and industry news. 
• Assist in building social media advertising campaigns on behalf of SCHEELS, monitoring performance and recommending adjustments.
• Ensure social media channels are growing in followers and engagement. 
• Research, create, schedule, deploy, and recap all content across channels. 
• Respond to daily posts, comments, direct messages, etc. on Facebook, Twitter, Instagram, and additional channels. 
• Collaborate with others to create and execute social media promotions, contests, campaigns, and content management.
• Understand and report on analytic data related to social media, both predictive and recapping. 
• Collaborate with the team on the execution of SCHEELS Expert content and distribution across all marketing channels. 
• Knowledge of social media platforms and digital marketing best practices. 
• Excellent analytical, data analysis, creative and innovative abilities. 
• Ability to be organized, multi-task, and maintain all aspects of social media.

Requirements: 

Customer Service

• Genuinely and consistently treat co-workers, customers and business partners like they are the most important person including eye contact, a smile and a genuine “Thank you”

Culture

• Approach daily tasks, projects and follow-up communication with energy and sense of urgency

• Cultivate a deep desire to become a knowledge expert in their role with the ability to apply their knowledge and experience with great impact. 

• Show respect and appreciation for others and Scheels

• Arrive to work and meetings 10 minutes early

Team Mentality

• Genuine interest and action in helping others before yourself, regardless of recognition or reward

Teach-ability

• Consistent eagerness to listen, learn, apply knowledge and accept critical feedback

• Ability to adapt to a changing work environment

• Ability to apply concepts of basic math, grammar, punctuation and spelling

Dress Code

• Meets Scheels dress and grooming expectations in support of professional, clean and welcoming environment for customers, co-workers and business partners

Efficiency

• Demonstrate pride and ownership of their work while meeting expected deadlines

Education & Experience:

Ideal candidate would be pursuing a degree in marketing, communications, social media, or related field

 

Physical Requirements/Lifting Requirements:

Must be able to sit, stand, bend at the waist, climb, stoop, kneel, crouch, reach, walk, push/pull, lift, talk, and hear with or without reasonable accommodation

Sedentary work - Exerting up to 10 pounds of force occasionally and/or a negligible amount of force frequently to lift, carry, push, pull or otherwise move objects, including the human body. Sedentary work involves sitting most of the time, but may involve walking or standing for brief periods of time. Roles are sedentary if walking and standing are required only occasionally and all other sedentary criteria are met. 

Scheels cares about the health and safety of our Associates. Associates are expected to follow all safety procedures and perform their job duties in a fashion that minimizes the risk of injury

 

 

EQUAL EMPLOYMENT OPPORTUNITY 

Scheels is an equal employment opportunity employer providing equal employment opportunities to individuals regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state or local law. In addition, Scheels will provide reasonable accommodations for qualified individuals when appropriate.