Analytics & Reporting Intern

Praytell is a creative communications agency focused on culture-driven, integrated work across PR, social, digital and brand communications. The Analytics & Reporting Intern will support performance reporting, data gathering and analysis, competitive research, dashboard testing and the development of client-ready insights while collaborating across teams and exploring AI-powered analytics workflows.

What you'll do:

• Support analytics and reporting across social media, PR, digital and integrated client accounts
• Work alongside analysts and account teams to help build monthly and quarterly performance reports that measure our work and its impact
• Gather, organize and QA data from social platforms, earned media tools and other digital sources to make sure reporting is accurate and consistent
• Help analyze quantitative and qualitative data to identify trends, patterns and what may be driving performance
• Analyze social content and earned media coverage to help understand what performed well, what didn’t and why
• Help turn data into clear takeaways, charts and visualizations for client-ready reports and presentations
• Work with tools and data sources like Meltwater, Meta Business Manager, Cision, Tagger and Google Trends to gather and analyze performance data
• Support competitive analyses, share of voice reports, benchmarking, audience research and new business projects
• Research competitors, audiences, cultural trends and industry conversations to add context to performance data
• Build and maintain spreadsheets, trackers and other tools used to organize and analyze data
• Support dashboard testing by validating data, testing functionality and documenting potential issues
• Learn how teams establish KPIs and use measurement to evaluate PR, social and integrated campaigns

What they're looking for:

• No prior professional analytics experience required! We're looking for someone who is curious about data, eager to learn and excited to understand the story behind the numbers
• You're a recent graduate or early in your career and interested in analytics, consumer insights, marketing, social media, PR or brand communications
• You're comfortable working in Google Sheets and/or Excel and using spreadsheets to organize and analyze information
• You enjoy working with numbers, but you're equally interested in understanding why something happened and what can be learned from it
• You have strong attention to detail and naturally notice when numbers or information don't look quite right
• You're curious about social media, digital culture, news and how brands connect with audiences
• You're excited to experiment with AI and LLM tools to support research, analysis and more efficient ways of working
• You're comfortable learning new platforms and tools and don't need to have experience with every analytics platform on day one
• You're a clear communicator who can help turn complicated information into simple, understandable takeaways
• You're organized, collaborative and comfortable juggling multiple projects and deadlines
• You're eager to learn, ask questions, take feedback and build your analytical skills
• You're able to commit to the full six-month internship and 40-hour workweek

Benefits:

• Medical insurance eligibility for interns expected to work more than 30 hours per week
• 40 hours of paid sick time, frontloaded at the start of employment
• Hybrid work arrangement, with interns expected to work from the office approximately once per week
• Candidates who complete the take-home exercise will receive a stipend via electronic gift card