Anthropologie Influencer Marketing Coordinator

Anthropologie is hiring an Influencer Marketing Coordinator to support the day-to-day work of its influencer marketing team. The role coordinates influencer campaigns, gifting, events, budgets, and performance reporting across Anthropologie, AnthroLiving, and BHLDN.

What you'll do:

• Assist in management of Influencer campaigns for Anthropologie , AnthroLiving and AnthroWeddings. Including but not limited to:
• Expand Anthropologie brand awareness by staying up-to-date on up-and-coming influencers excelling in reach and engagement KPIs as well as brand relevant content to test within Anthropologie campaigns
• Assist in the curation of face sheets, cast scouting for campaigns and contracts
• Manage campaign timelines and coordination of campaign launch from following up of content concepts, placing product orders, managing content deadlines, initial content approvals, tracking live content and reporting
• Ensure that product selections adhere to campaign concept and brief parameters prior to placing orders as well as site availability. When orders are placed, manage all steps inclusive of order tracking & resolving order issues
• Curate product SKU lists to pass off to web dev. team for anthropologie.com linking purposes and create UTMs to provide Influencers for content
• Capture live content inclusive of IG Stories and ensuring all deliverable obligations are met and track all content on monday.com
• Ensure social teams are supporting live influencer content via community management
• Coordinate with digital team on content available for paid social needs and assist in whitelisting strategy by ensuring branded content tool is utilized
• Assist in ambassador initiatives including but not limited to: campaign launch process, bonus campaigns, collecting reviews, outfitting program coordination, co-op campaigns
• Manage regular pulse of influencer giftings process including but not limited to:
• Recommending key product gifting opportunities during key calendar moments

What they're looking for:

• Obtained Bachelor's Degree in Marketing, Business, Communications or related field
• Strong organization skills inclusive of building timelines and tracking weekly and daily product orders and able to work on a variety of projects at one time in a fast-paced environment
• Strong writing and communication skills
• Minimum 1+ years influencer management experience desired
• A charismatic and proactive style of communication desired for external communication

Benefits:

• Medical, dental, and vision benefits, subject to location and employment status eligibility.
• PTO, subject to location and employment status eligibility.
• Generous employee discounts, subject to location and employment status eligibility.
• Retirement savings, subject to location and employment status eligibility.