Brand Marketing Operations Manager, Wholesale

Ralph Lauren is a global premium lifestyle company seeking a Brand Marketing Operations Manager, Wholesale. This role manages seasonal and ongoing marketing workflows, coordinates cross-functional teams and external retail partners, and translates marketing strategies into executable omni-channel plans. The position also supports campaign briefs, budgets, performance reviews, and continuous process improvement.

What you'll do:

• Manage end-to-end marketing workflows and timelines across the seasonal product lifecycle, from concept through execution and retail readiness
• Maintain marketing calendars, hierarchy calendars, sequencing, taxonomy, and customer journey frameworks aligned to assortment, pricing, and promotional strategies
• Ensure marketing plans remain aligned to final assortment, volumes by category, pricing plans, and promotional calendars, adjusting execution plans as inputs evolve
• Serve as the day-to-day point of contact for marketing operational readiness across FOBs and retail partners
• Coordinate across Marketing, Creative, Merchandising, Design, Planning, Digital, Visual, and Media teams to support integrated execution
• Facilitate cross-functional milestone meetings, working sessions, and touchbases to align on inputs, outputs, ownership, and timelines
• Translate marketing strategy into clear execution plans, ensuring dependencies and handoffs are understood across teams
• Partner with Channel Leads and retail partners to support partner-specific execution needs while maintaining consistency and efficiency
• Develop and manage clear marketing and creative briefs, ensuring alignment to business objectives, product strategy, and channel requirements
• Support execution readiness for omni-channel campaigns, including site experience, email/SMS, social, digital marketing, in-store signage, and partner collateral
• Coordinate timelines and dependencies for creative strategy, asset development, photoshoots, content creation, and execution kickoffs
• Ensure assets and deliverables are downstream-ready for launch across channels and retail partners

What they're looking for:

• 6+ years of experience in marketing operations, integrated marketing, or cross-channel marketing roles
• Experience managing multi-channel marketing workflows in a retail, e-commerce, or consumer brand environment
• Strong project management and organizational skills with the ability to manage multiple initiatives simultaneously
• Demonstrated ability to partner cross-functionally with Creative, Merchandising, Planning, Digital, and external partners
• Strong communication skills with the ability to translate strategy into clear, actionable plans
• Experience supporting budgets, timelines, trackers, and vendor coordination