Content Marketing Intern

Veryfi is a Series A fintech startup creating products that change the world. The Content Marketing Intern will assist the Marketing team in producing content, measuring effectiveness, and identifying gaps in topics branded by the business.

What you'll do:

• Monitor industry trends, competitor activities, and emerging topics to inform content strategy and create timely, relevant blog posts that drive organic growth
• Develop blog posts, social media content, email campaigns, and marketing materials while optimizing for search engines and user engagement
• Develop reports on marketing activities, tracking key metrics like website traffic, conversion rates, and ROI across all channels
• Stay updated on digital marketing trends, best practices, and emerging technologies. As well as, conduct research on industry competitors and market trends to identify opportunities for gaining conversions and revenue through your content production
• Generate branded creative marketing materials – including long form videos and engaging social media reels, that promote our products and success stories. This requires you to be comfortable in front of the camera and being posted on socials
• Create blog graphics using our branded template
• Support the email marketing efforts by helping to create email campaigns, drafting email copy, and segmenting email lists

What they're looking for:

• 5 days a week in San Mateo (HQ) Office
• Recently completed a Bachelor's degree in Marketing, Communications, Business, or related field
• 50% Video Content: Monthly Goal: Create on average two long form videos per month (<5 min each)
• Weekly Goal: Create on average 2-3 short clips for Reels and YouTube Shorts that effectively highlight key moments from the long form videos, new product updates or viral trends about corporate life
• Social Content: Create and consistently post on trend, relevant content to our socials
• 50% Written Content & Analysis: Publish 3-5 SEO/GEO-optimized blog posts per month, informed by industry trends, competitor research, and emerging topics to drive organic growth
• Stay closely aligned with product owners to track new feature releases and product updates, ensuring each update receives timely content coverage, both in written and video forms
• Support email marketing campaigns, create blog graphics using branded templates to ensure consistent, on-brand communication across all channels
• Growth Strategy & Industry Research: Monitor industry trends, competitor activities, and emerging topics to inform content strategy and create timely, relevant blog posts that drive organic growth
• Content Creation, SEO & GEO: Develop blog posts, social media content, email campaigns, and marketing materials while optimizing for search engines and user engagement
• Reporting: Develop reports on marketing activities, tracking key metrics like website traffic, conversion rates, and ROI across all channels
• Research and Trends: Stay updated on digital marketing trends, best practices, and emerging technologies. As well as, conduct research on industry competitors and market trends to identify opportunities for gaining conversions and revenue through your content production

Benefits:

• 5 days a week in San Mateo (HQ) Office