Creative Marketing Analyst

Unlock Health is a full-service marketing communication agency focused on healthcare. The Creative Marketing Analyst will bridge the gap between data and strategy by synthesizing performance metrics and collaborating with various teams to provide actionable insights for clients.

What you'll do:

• Create narrative-driven performance reports that synthesize marketing, media, web, and client data into a clear story, highlighting what changed, why it may have happened, and what teams should do next
• Utilize pre-built dashboards and tools to extract key insights, while proactively identifying and flagging required modifications to support team and client needs
• Integrate generative AI tools like ChatGPT or Claude into your daily workflow to brainstorm ideas, analyze text, and streamline reporting efficiencies
• Apply strong critical thinking to look past rows of numbers, uncovering the human behaviors, trends, and performance stories hidden within the data
• Take complex performance information and deliver it directly to clients with confidence, clarity, and an engaging presentation style during monthly and quarterly presentations
• Act as a collaborative, client-facing teammate to build trust and seamlessly partner with Media, Strategy, and Client Experience teams to identify optimization opportunities
• Leverage specialized tools to research competitor landscapes and client industries, transforming raw market data into actionable insights that educate and empower our internal teams
• Support the development of measurement frameworks and test structures that define what success looks like before work launches, helping teams set clear KPIs, configure meaningful A/B or multivariate tests, and evaluate performance with confidence
• Utilize strong organizational and time-management skills to balance multiple client tracks, ensuring polished monthly performance reports are delivered flawlessly and on time

What they're looking for:

• 1-3 years of professional experience in marketing, analytics, or digital media (highly successful internships count)
• Bachelor's degree in marketing, with experience in analytics or business strategy
• A solid understanding of core marketing concepts and metrics, digital channels, tracking methodologies, paired with exposure to a fast-paced agency environment where managing multiple client tracks is the norm
• A natural storytelling instinct and creative curiosity, including the ability to find what is interesting in the data and communicate it in a way that is clear, engaging, and memorable
• A proven ability to look at rows of data and translate them into a clear, compelling narrative finding the human behavior behind the numbers
• A practical understanding of how data is structured, connected, and transformed into insight, with comfort learning tools like Tableau, Excel, dashboards, and AI workflows
• Experience presenting data or project findings (in classrooms, internships, or past roles) with clarity and enthusiasm; you are eager to step into a client-facing spotlight
• Strong analytical skills paired with an appetite for solving puzzles, questioning data anomalies, and finding the opportunities in the noise
• Exceptional interpersonal skills, with a track record of meeting strict project deadlines while collaborating across multiple teams or departments

Benefits:

• Health, Dental and Vision benefit packages to fit all types of lifestyles
• Life, Short- and Long-Term Disability Insurance paid 100% by the company
• FSA / HSA Options
• 401(K) with a generous company match program
• Flexible Paid Time Off (aka- unlimited)
• Paid Parental Leave
• Hybrid and Remote work schedules available
• Employee Assistance Program (unlimited free telephonic counseling for a variety of issues such as mental health, financial support, and legal advice)
• Employee Referral Program