Digital Advertising Product Manager

Hearst Television is seeking a Product Manager. The Product Manager plays a critical role in developing and scaling Hearst Television’s core digital ad products across various platforms, ensuring product success and revenue impact through collaboration with Sales, Ad Ops, and Engineering.

What you'll do:

• Maintain and execute roadmap for a specific product category or categories (OTT, OLV, Display, Streaming Audio, and/or O&O)
• Collaborate with stakeholders to help define features, pricing, and competitive positioning
• Develop sales materials, positioning documents, and use-case collateral, in partnership with Product Marketing
• Track adoption, performance, and user feedback to inform iterations in the product development flywheel
• Support GTM execution for product launches and enhancements
• Partner with Ad Ops on implementation requirements and workflows
• Gather feedback from advertisers and sales to influence roadmap
• Enable sales through playbooks, product briefs, and training sessions

What they're looking for:

• Bachelor's degree in Marketing, Business, Media or related field
• 2+ years experience in digital media, ad tech, or product marketing
• Knowledge of OTT/CTV ecosystem and advertising technologies
• Ability to translate strategy into tactical deliverables
• Experience with roadmap development and go-to-market support
• Strong collaboration and communication skills

Benefits:

• Medical | Dental | Vision
• 401(k) matching
• Emotional Wellness Support
• Paid Time Off
• Paid Parental Leave
• LGBTQ+ Health Services
• Additional benefits to meet your and your family's needs