Digital Marketing Analyst

360training is seeking a Digital Marketing Analyst to turn data into business insights for its eCommerce business. The role owns marketing reports, dashboards, and analysis, and works with leadership to identify trends, guide marketing decisions, and uncover growth opportunities.

What you'll do:

• Partner closely with Marketing leaders to understand performance drivers, identify opportunities, and provide actionable recommendations that accelerate growth across multiple brands
• Tell the story behind the data by identifying trends, opportunities, and risks, then communicating findings and recommendations to stakeholders at all levels of the organization
• Measure and optimize marketing performance by evaluating channel performance, campaign effectiveness, customer behavior, conversion funnels, and return on advertising spend
• Drive continuous improvement through automation and AI, identifying opportunities to streamline workflows, improve reporting efficiency, and enhance decision-making through emerging technologies
• Leverage Google Analytics, BigQuery, SQL, and other data sources to investigate business questions, uncover growth opportunities, and improve customer acquisition and retention
• Develop and enhance dashboards, reporting, and self-service analytics in Power BI to support data-driven decision making

What they're looking for:

• Bachelor's degree in marketing, Analytics, Statistics, Economics, Computer Science, Data Science, Mathematics, or a related field
• 1-3 years of experience in digital marketing analytics, e-commerce analytics, or web analytics with a track record of delivering insights that drive measurable impact
• Strong analytical and problem-solving skills with the ability to move from data to [JV1.1]actionable recommendations
• Naturally curious, ambitious, and proactive, with a desire to continually learn, challenge assumptions, and uncover new opportunities
• Collaborative mindset and ability to build strong partnerships across marketing and business teams
• Interest in leveraging AI tools and workflow automation to improve business processes and analytical efficiency
• Hands-on experience with Google Analytics (GA4) and strong understanding of digital marketing performance metrics and attribution concepts
• Experience with Google Ads and/or Microsoft Ads reporting and performance analysis
• Proficiency[JV2.1] in SQL and/or BigQuery for extracting, transforming, and analyzing data
• Experience building dashboards and visualizations using Power BI, Tableau, or similar BI tools
• Experience supporting multi-brand, multi-domain e-commerce businesses
• Knowledge of statistical analysis, forecasting, and predictive modeling

Benefits:

• Annual bonus
• Flexible time off
• Company recognized holidays
• 401k Pension Plan with company match contributions
• Short-Term and Long-Term Disability
• Life Insurance- Basic, Voluntary, and AD&D
• Healthcare- Medical, Dental, Vision, and MDLive
• Flexible spending & Health Savings Accounts (HSA)
• Employee Assistance Program (EAP)
• Remote position; hiring in AZ, FL, GA, NJ, PA, TN, TX, UT, ID, MI, MO and WI