Marketing and Business Planning Analyst I

HL Mando America Corporation is seeking a Marketing and Business Planning Analyst I to support sales planning and business acquisition across North and South America. The role develops forecasts and sales plans, conducts market and competitive analysis, manages ERP and SAP data, builds performance dashboards, and provides market intelligence and strategic reports to management.

What you'll do:

• Establish Midterm Sales Plan and support Sales Plans for North and South America via SAP, including updating/uploading forecast database to generate monthly and yearly expected sales revenue that are used for global financial reports
• Develop and strategically define yearly target business acquisition plan to win new business orders from major OEMs for continuous revenue growth in North America based on Sales Plan
• Analyze marketing metrics for identifying effect/cause relationships between financial outcomes and marketing actions to raise profitability
• Work with HQ counterparts in Korea for sales planning and acquisition targeting, acting as a bridge between U.S. Account Managers and Korean management
• Conduct market research for determining brand perceptions, understanding customer needs, evaluating market penetration, and analyzing competitors
• Manage company database, including OEM and Program/Product information, in ERP and SAP for seamless connectivity among Sales & Marketing company systems
• Build marketing dashboards, which visualize fundamental performance indicators
• Complete competitive analysis for maintaining the company competitor advantages
• Integrate market research information with company system to develop new opportunities
• Collect market information about customer activities, industry trends and political economic issues in North America and the world to distribute on a daily basis
• Analyze market intelligence to provide guidance in company’s strategic decision-making process and to prepare various reports for HQ and NA office management/executive meetings
• Conduct industry analysis: Technological, Social, Political, and Economical for market intelligence reports sent directly to Chief Management Officer in Global Sales & Marketing Center in Korea

What they're looking for:

• Position requires 5% domestic & international travel
• Bachelor's degree or foreign academic equivalent in Business, Economics, Marketing, or a related field
• 40hrs/week