Marketing and Media Coordinator

Carolina Health Centers, Inc. employs the Marketing and Media Coordinator to reach internal and external audiences and support a positive brand reputation for the organization and its supporting foundation. The role develops and implements marketing and public relations plans and manages digital marketing, social media, websites, and photography, videography, and graphic design projects.

What you'll do:

• Exercises independent judgment regarding organizational communications, marketing, and brand strategies
• Develops and implements marketing and public relations plans
• Determines campaign priorities and allocation of communications resources
• Analyzes digital insights and adjusts strategies to align with successes
• Oversees and executes creation of marketing materials, including but not limited to, media advertising, signage, organizational literature, department-specific literature
• Maintains inventory of organizational/marketing materials and distributes as needed
• Manages corporate social media accounts (Facebook, Instagram, Twitter, LinkedIn, TikTok, etc.) and creates engaging content
• Manages CHC and Foundation websites
• Creates and executes content/campaign ideas for social media
• Engages professionally and appropriately on behalf of CHC with digital audiences for growth and reputation management (social media comments, Google reviews, etc.)
• Manages, produces, and edits photography/video/audio projects with critical attention to create content consistent with corporate brand and image

What they're looking for:

• Bachelor's degree in graphics, communications, marketing, media, or a combination of relevant work experience
• Demonstration of strong communication skills (orally and in writing)
• Great interpersonal and organizational skills
• Proficient in use of computer and keyboard
• Able to establish and maintain effective working relationships
• Knowledge of HIPAA and ability to maintain confidentiality
• Able to manage self and environment calmly and appropriately in stressful situations
• Working knowledge of Canva, Photoshop, and other media editing software
• Must have a valid driver's license and safe driving record
• 1-2 years of experience in related field preferred

Benefits:

• Remote options are available and dependent on work efficiency