Marketing Associate (Contractor)

Onapsis is a cybersecurity company that protects critical business applications and data. The company is seeking a Marketing Associate Contractor to support its organic content engine through blog writing, social media creation and distribution, newsletter development, and YouTube production. The role also manages content calendars, repurposes assets across channels, and tracks engagement performance.

What you'll do:

• Draft and assist in editing blog posts, product tutorials, and thought leadership articles tailored to B2B SaaS audiences
• Own and maintain the integrated content calendar across blog, YouTube, and key social channels (LinkedIn) to ensure on-time publication
• Draft and assist in creation of specific newsletters in LinkedIn
• Manage with scripting, recording logistics, thumbnail creation, and basic video editing (Canva and Synthesia) for YouTube videos and short clips
• Write SEO-friendly video titles, descriptions, and tags to maximize viewer engagement and channel growth
• Adapt long-form blog posts and videos into native social assets (LinkedIn carousels, text posts, and short video clips) following a "create once, distribute everywhere" model
• Schedule, publish, and monitor social posts across channels, engaging with community comments and industry conversations
• Track and report on core social and video engagement metrics -such as YouTube watch time, video retention, impressions, clicks, and LinkedIn engagement rates -using built-in platform analytics (YouTube Studio, LinkedIn Analytics, X Analytics)
• Employee Advocacy

What they're looking for:

• Non Negotiable - 1-2 years prior experience in a cybersecurity
• Non Negotiable - 1-2 years prior experience
• 1-3 years of B2B writing or marketing experience with a knack for making technical topics approachable, clear, and concise
• Familiarity with scripting short-form/long-form video content and basic hands-on editing skills using Canva and Synthesia
• Eagerness to repurpose long-form core assets into engaging, native social media formats across LinkedIn and Twitter/X. YT
• Demonstrated ability to repurpose a single high-value asset into multiple social-native formats ("create once, distribute everywhere")
• Ability to understand B2B buyer pain points and translate technical product features into relatable, benefit-driven content
• Exceptional written and spoken English fluency, with a proven ability to write naturally and idiomatically for global/ english speaking B2B tech audiences
• Hands-on experience using Generative AI tools (**ChatGPT**, **Gemini**, **Claude**, etc.) to assist with brainstorming, content drafting, SEO metadata generation, and content repurposing for technical B2B SaaS audiences
• Ideally working knowledge of Pardot 1-3 years or 3-5 years working with other content Marketing automation tools