Marketing Coordinator

Embrace Our World Orthodontics is seeking a Marketing Coordinator to serve as a liaison with referring dental practices, schools, and community organizations while managing practice-level social media. The role focuses on outreach planning, partnership development, marketing communications, CRM data capture, event participation, reporting, and administrative support to increase community impact and bring in new patients.

What you'll do:

• Prepare reports relating to KPIs for the organization and be prepared to present findings
• Identify referring dentists in each market. Per guidelines, designate these practices to Referral Tiers
• Create marketing outreach plan for referring dentists, schools and community organizations
• Schedule, coordinate and execute Dr. to Dr. Lunches and Lunch & Learns
• Create a delivery calendar for referring dentists, schools, and community organizations and meet assigned deadlines
• Make it a goal to visit with the doctor on every visit
• Make contact (via in-person delivery or mailed package) with target schools (based on information provided by Constant Analytics) at least once every quarter
• Attend key membership meetings with community organizations as strategically appropriate. Strategically promote our brand to these organizations for partnership opportunities (ex: social media giveaways)
• Create travel schedules/routes that are the most efficient use of the business' time
• Create, procure, assemble and deliver thoughtful, personal, and experiential gifts for our partners
• Collaborate with the practice leadership team on what clinical and brand-focused marketing materials and messages are relevant and should be included in our deliveries
• Collaborate with Doctors, practice leadership, and Orthodontic Partners’ marketing team on positive and negative feedback received from outside organizations to facilitate process/service improvement

What they're looking for:

• Marketing/Sales experience
• Those who are marketing, sales and referral-minded
• Exceptional customer service skills
• Out-of-the-box thinker
• Affinity of analyzing data
• Detail-oriented
• Exceptional communication skills, both verbal and written
• Possess strong leadership qualities, highly organized, self-motivated and holds one's self accountable to high standards of excellence
• Self-starter who proactively takes initiative
• High School Diploma, GED or equivalent
• Proficient in Microsoft Office Suite
• Marketing/Sales experience