Marketing Coordinator

Portico PM manages a multifamily portfolio and its associated property marketing needs. The Marketing Coordinator supports daily marketing operations, property transitions and lease-ups, social media, reputation management, digital platforms, collateral, reporting, vendor coordination, training, and brand consistency.

What you'll do:

• Manage and execute incoming marketing requests while ensuring timely completion, accuracy, and alignment with Portico standards
• Serve as a day-to-day marketing resource for marketing leads, the digital marketing team, and operations, providing support across marketing platforms, digital assets, collateral, and property marketing needs
• Maintain organized marketing resources, platform access, documentation, and standardized processes to support efficient execution across the portfolio
• Coordinate with Marketing leadership and internal teams to support ongoing portfolio initiatives and special projects
• Coordinate website content updates, including leasing specials, office hours, photography, amenities, and other community information
• Create and coordinate property marketing materials, including flyers, social media graphics, resident referral materials, QR codes, promotional collateral, and other branded assets
• Support the marketing onboarding and offboarding of communities during acquisitions, transitions, dispositions, and lease-ups
• Coordinate the setup, transfer, and optimization of social media accounts, local listings, reputation platforms, and other marketing systems
• Ensure accurate information, branding, contact details, tracking, and digital assets are accurately established across all local listings, social pages, Google Business Profile, and other marketing channels
• Coordinate marketing collateral and promotional item orders, and vendor requests, for communities across the portfolio
• Coordinate with the marketing team, internal departments, and third-party partners to ensure successful marketing transitions
• Support portfolio-wide social media execution by managing platforms, reviewing and approving content

What they're looking for:

• Minimum 1-3 years of marketing or related experience
• Bachelor's degree in marketing or a related field, and/or equivalent professional experience
• General knowledge of marketing principles, digital platforms, social media, reputation management, and brand standards
• Strong organizational and time-management skills, with the ability to manage multiple priorities and meet deadlines
• Ability to work independently, take initiative, and complete assignments with minimal supervision
• Strong attention to detail and commitment to accuracy and consistency
• Effective written and verbal communication skills
• Ability to coordinate projects and collaborate with internal teams, onsite associates, vendors, and external partners
• Proficiency in Multi-family CRM and PMS systems and familiarity with common marketing, design, and social media platforms such as Meta and Canva
• Ability to analyze information, identify issues, and recommend practical solutions
• Strong customer-service mindset with a responsive, solutions-oriented approach
• Ability to adapt to changing priorities in a fast-paced environment