Marketing Coordinator

PsychArmor is seeking a Marketing Coordinator to support its Growth team and marketing initiatives. The role focuses on creating and publishing marketing content, managing digital campaigns and CRM updates, tracking performance, and developing AI-enabled workflows while ensuring content accuracy and audience appropriateness.

What you'll do:

• Produce and format newsletters, social media content, blog and podcast promotions, and other marketing materials
• Create graphics and marketing materials using Canva, Adobe, or similar tools
• Develop partner and co-branded materials and support PR/media content as assigned
• Write and edit clear, engaging content that reflects PsychArmor’s brand and audience
• Turn Growth team direction into ready-to-publish content and marketing materials
• Follow Growth team priorities and execute assigned marketing initiatives from start to finish
• Schedule and publish social media and email marketing content
• Make routine website content updates, including event pages, blogs, and other marketing content
• Support digital campaigns, email campaigns, and other promotional activities
• Maintain assigned CRM updates, lists, tags, and basic audience information
• Track basic campaign, email, social, and content performance and report results back to the team
• Build and maintain reusable AI workflows, prompt libraries, and brand voice guides for consistent content

What they're looking for:

• Strong Communication and Customer Service skills to engage diverse audiences, respond to inquiries, and represent PsychArmor's mission effectively
• Experience with Market Research to analyze audience segments, measure campaign performance, and inform data-driven marketing decisions
• Knowledge of Marketing Strategy and Sales to plan campaigns, support partner outreach, and contribute to program enrollment and engagement goals
• Demonstrated hands-on use of generative AI tools (such as ChatGPT, Claude, Canva AI, or Adobe Firefly)
• Background in Marketing or related fields, with familiarity in digital marketing tools (e.g., email platforms, social media, analytics)
• Ability to work collaboratively in a hybrid environment, manage multiple projects, and meet deadlines with attention to detail
• Bachelor's degree in Marketing, Communications, Business, or a related discipline, or equivalent relevant experience
• With a portfolio or examples of AI-assisted work preferred

Benefits:

• Hybrid work environment