Marketing Coordinator

OnsitePosted 3 weeks agoVisa Sponsorship

Job details

Location
Cary, NC
Work type
Onsite
Visa
Sponsorship available
Posted
3 weeks ago
Apply on
job-boards.greenhouse.io

About this role

Ritter and Brogden Orthodontics is hiring a Marketing Coordinator to build relationships with referring dental practices, schools, and community organizations and manage practice-level marketing. The role coordinates outreach, events, marketing materials, CRM and patient communications, and social media while supporting practice operations.

What you'll do:

  • Prepare reports relating to KPIs for the organization and be prepared to present findings
  • Identify referring dentists in each market. Per guidelines, designate these practices to Referral Tiers
  • Create marketing outreach plan for referring dentists, schools and community organizations
  • Schedule, coordinate and execute Dr. to Dr. Lunches and Lunch & Learns
  • Create a delivery calendar for referring dentists, schools, and community organizations and meet assigned deadlines
  • Make it a goal to visit with the doctor on every visit
  • Make contact (via in-person delivery or mailed package) with target schools (based on information provided by Constant Analytics) at least once every quarter
  • Attend key membership meetings with community organizations as strategically appropriate. Strategically promote our brand to these organizations for partnership opportunities (ex: social media giveaways)
  • Create travel schedules/routes that are the most efficient use of the business' time
  • Create, procure, assemble and deliver thoughtful, personal, and experiential gifts for our partners
  • Collaborate with the practice leadership team on what clinical and brand-focused marketing materials and messages are relevant and should be included in our deliveries
  • Collaborate with Doctors, practice leadership, and Orthodontic Partners’ marketing team on positive and negative feedback received from outside organizations to facilitate process/service improvement

What they're looking for:

  • This person will possess several key qualities including having strong customer service skills, being congenial, compassionate, creative, proactive, analytical, supportive, organized, self-managed and sales-minded
  • Marketing/Sales experience preferred but will consider those who are marketing, sales and referral-minded
  • Exceptional customer service skills
  • Out-of-the-box thinker
  • Affinity of analyzing data
  • Detail-oriented
  • Exceptional communication skills, both verbal and written
  • Possess strong leadership qualities, highly organized, self-motivated and holds one's self accountable to high standards of excellence
  • Self-starter who proactively takes initiative
  • High School Diploma, GED or equivalent required
  • Proficient in Microsoft Office Suite
  • Marketing/Sales experience preferred
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About Ritter and Brogden Orthodontics