Marketing Coordinator

Sabrina's Cafe is hiring a Marketing Coordinator to develop, execute, and refine brand initiatives across its digital, social, and traditional platforms. The role supports marketing across multiple locations through campaign coordination, content creation, community engagement, event support, and performance tracking.

What you'll do:

• Lead the tactical execution of multi-channel marketing plans, ensuring all seasonal specials and brand milestones are launched flawlessly
• Own the marketing calendar, managing timelines, internal approvals, and asset delivery to ensure 100% on-time execution
• Drive guest acquisition through strategic email marketing, targeted digital advertising, local publishing and influencer outreach, and high-impact content strategies
• Craft compelling copy for our newsletters, social media captions, and in-store promotional materials
• Keep our digital storefront (Website/CMS) updated with the latest menus, hours, and seasonal imagery
• Partner with designers to produce eye-catching graphics and physical collateral (menus, table tents, signage)
• Oversee daily social media activity across all platforms, fostering real-time conversations with our guests and monitoring trends to pitch fresh content ideas
• Coordinate the logistics for off-site events, local partnerships, from registration and promo items to post-event reporting
• Utilize various platforms for social insights, campaign metrics to build performance reports that translate data into actionable marketing wins

What they're looking for:

• Bachelor's degree in Marketing, Communications, or a related field
• 1–3 years in a fast-paced marketing or project coordination role
• Familiarity with CMS platforms and marketing automation software (e.g., Mailchimp, HubSpot)
• Proficiency in Google Workspaces or Microsoft Office is essential
• Proficiency using Canva, Adobe CS, or AI design tools for quick edits
• A solid grasp of SEO/SEM fundamentals and experience navigating web analytics (Google Analytics/GA4) etc
• Native-level knowledge of Instagram, TikTok, Facebook, and LinkedIn
• Foundational knowledge, proficiency in marketing tools, prompt engineering, data literacy, ethics and desire for continuous learning
• You are a self-motivated, resilient communicator with a sharp eye for detail and the ability to listen—and react—to the needs of our different neighborhood locations
• Proven ability to multitask and collaborate across different teams (Kitchen, Front of House, and Ownership) while meeting firm deadlines
• Hospitality/F&B experience is a major plus