Marketing Coordinator I

The University of Alabama is hiring a Marketing Coordinator I for the Alabama Center for Real Estate. The role supports ACRE’s marketing and communications strategic plan by overseeing digital advertising and producing editorial content, including interviews, articles, and profiles.

What you'll do:

• The Marketing Coordinator I oversees marketing, promotion, and publicity functions for a department, college, or division under general supervision
• Creates and implements marketing strategies using advertising, media, direct mail, etc
• Coordinates production of materials specified in marketing plans and calendars
• Consults with product and/or program development
• Supports the delivery and management of the Alabama Center for Real Estate's (ACRE) marketing and communications strategic plan through oversight of digital advertising and production of editorial content, including interviews, articles, and profiles

What they're looking for:

• Bachelor's degree and some marketing, public relations, communications, or advertising experience
• Knowledge of fundamental concepts, practices, and procedures of content strategy, communications, and public relations
• Superior writing skills
• Knowledge in AP style
• Strong organizational and project management skills
• Ability to manage complex tasks simultaneously while also meeting deadlines
• Ability to develop and implement marketing and communications plans
• Knowledge of Microsoft Office Suite and Adobe Creative Cloud for the production of professional-caliber content
• Knowledge of content management systems and graphic design standards for print and media
• Knowledge of the use of major social media platforms for institutional marketing and communications purposes
• Excellent verbal and written communication skills
• Ability to effectively make public presentations