Marketing Data Management Intern

Valmark Financial Group is seeking a Marketing Data Management Intern to support its Communications and Business Development team. The intern will maintain marketing data, coordinate HubSpot and email campaigns, track engagement, analyze reports, update communications, and assist with creative marketing and business development projects.

What you'll do:

• Maintain HubSpot data hygiene, including updating email addresses and reconciling records for prospective clients across Hubspot
• Review and organize leads generated through webinars, landing pages, social media, and marketing campaigns
• Assist with bulk mailings and logistics for client recruitment and business development campaigns
• Generate insights from webinars, social media, and marketing campaigns to inform recruiting strategies
• Research prospective firms and categorize leads by status and persona to support targeted marketing and business development efforts
• Maintain HubSpot distribution lists, audience segments, and contact information for client communications and marketing campaigns
• Track engagement metrics and assist with surveys, reporting, and data analysis
• Update employee bios and proofread communications for accuracy, brand consistency, and required compliance approval
• Assist with coordinating email marketing campaigns and other creative requests for clients
• Collaborate with internal team members and external creative partners on graphic design and video projects

What they're looking for:

• Exceptional attention to detail and commitment to data accuracy
• Strong organizational and time management skills
• Proficiency in Excel and comfort working with data and reports
• Strong written and verbal communication skills
• Creative thinking and problem-solving ability
• Proactive mindset with the ability to work independently and adapt to changing priorities
• Authorized to work in the United States without sponsorship
• Currently enrolled pursuing a degree in Business Administration, Communications, Marketing, Business Management, Business Operations, Business Data Analytics, Applied AI & Information Systems or a related field
• Availability to work onsite in Akron, OH:
• 16–24 hours per week during spring and fall semesters
• 30–40 hours per week during summer months
• Familiarity with tools like HubSpot, Box, or CRM systems is a plus

Benefits:

• Professional development
• Hands-on experience supporting projects from planning through completion
• Opportunities to build rewarding careers