Harrison Group Resort Hotels & Restaurants
Ocean City, MD
Marketing Intern
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Apply to Marketing Intern at Harrison Group Resort Hotels & RestaurantsJob details
- Location
- Ocean City, MD
- Work type
- Onsite
- Visa
- Sponsorship available
- Posted
- 1 week ago
- Apply on
- ats.rippling.com
About this role
Harrison Group Resort Hotels & Restaurants is a third-generation family-owned business operating in the hospitality industry since 1951. They are seeking two motivated Marketing Interns to support marketing initiatives across their properties in Ocean City, Maryland and Virginia Beach, Virginia. The interns will assist in campaign execution, digital engagement, content development, and performance tracking while gaining hands-on experience in hospitality marketing.
What you'll do:
- Assist in the development and implementation of marketing campaigns across social media, email, website, and other digital channels
- Create engaging content including social media posts, short-form video, blog content, email copy, and promotional materials aligned with brand standards
- Monitor and engage with company social media platforms, responding to comments and messages to maintain a professional and positive brand presence
- Conduct market and competitor research to identify trends and provide insights to strengthen marketing strategies
- Support the planning and coordination of promotional events, activations, and on-property marketing initiatives
- Assist in tracking key performance indicators (KPIs) such as engagement, conversion rates, and campaign performance metrics
- Maintain marketing databases and digital assets to ensure accurate and consistent messaging
- Participate in brainstorming sessions and contribute creative ideas to support brand growth and audience engagement
- Support cross-departmental initiatives by collaborating with Sales, Operations, and Food & Beverage teams on promotional efforts
- Perform other duties as assigned
What they're looking for:
- Currently pursuing a degree in Marketing, Business, Communications, or a related field
- Strong written and verbal communication skills with attention to detail
- Creative mindset with the ability to generate innovative content ideas
- Basic understanding of marketing principles and digital engagement strategies
- Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint)
- Strong organizational and time-management skills
- Ability to work collaboratively in a team environment
- Professional demeanor and commitment to brand standards
- Academic coursework or prior internship experience in marketing, communications, or digital media preferred
- Familiarity with social media platforms including Instagram, Facebook, LinkedIn, TikTok, and X
- Exposure to content creation, basic analytics, or campaign execution preferred
- Basic knowledge of graphic design or video editing tools (e.g., Canva, Adobe Creative Suite) preferred
Benefits:
- Gain hands-on experience in a professional hospitality marketing environment.
- Work directly with experienced marketing and leadership professionals.
- Develop skills in content creation, campaign execution, data analysis, and brand strategy.
- Opportunity to contribute ideas that directly impact company marketing efforts.
- Networking opportunities within Harrison Group and the broader hospitality industry.
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