Marketing Intern

UPL is seeking a Marketing Intern to support go-to-market planning for its Crop Protection unit. The role assists with customer and market research, competitive analysis, brand planning, social media, tradeshows, and other marketing functions.

What you'll do:

• Participate in activities including research and development of customer driven needs – (met/unmet - current/ future), Micro and Macro environmental influences/trends implications
• Competitive Landscape – Marketing brand and product plans, customer meetings
• Participating in marketing activities such as maintaining social media and tradeshows
• Assist Marketing Manager in development of target specific go to market brand plans inclusive of product/communication strategy/action and tactics
• Assist with any other functions as deemed necessary

What they're looking for:

• Currently pursuing a bachelor's Agricultural Business, Marketing or similar
• Interpersonal skills required to work with a wide variety of people/functions each day, build relationships and network
• Product and Brand Marketing knowledge—Vision/Strategy/Tactics and Actions; Positioning, Price, Placement & Promotion and Activation/Advocacy
• Strong written and verbal communication skills required
• Proficient Microsoft Office skills required including Word, Excel, PowerPoint, and Outlook