Job details
- Location
- Atlanta, GA
- Work type
- Onsite
- Visa
- Sponsorship available
- Posted
- 1 week ago
- Apply on
- genpt.wd1.myworkdayjobs.com
About this role
Genuine Parts Company is hiring a Category Marketing Intern to support planning, coordination, and execution of integrated marketing initiatives for NAPA merchandise categories. The intern will contribute to marketing plans, research, program coordination, supplier discussions, and creative review.
What you'll do:
- Support development and updates of annual marketing plans for assigned merchandise categories
- Gather competitive, consumer, financial, and business data to support marketing recommendations
- Help coordinate integrated marketing programs across relevant owned, earned, shared, and paid channels
- Assist with preparation for supplier discussions and updates related to NAPA marketing initiatives
- Support creative briefing, asset review, and coordination with internal creative teams
- Collaborate with Category, Marketing, and other cross-functional partners to support program execution
What they're looking for:
- Currently a rising junior or senior pursuing an undergraduate degree in Marketing, Business, Communications or other related field required
- Interest in Retail, B2B, Category Management, or Integrated Marketing
- Strong organizational, written, and verbal communication skills
- Basic skills with Microsoft Office, including Outlook, Word, Excel, and PowerPoint, required
- Strong analytical aptitude
- 3.25 GPA or above preferred
Benefits:
- 10-week summer internship program in person in Atlanta
- Development experiences designed to build interns’ skills, confidence, and understanding of the workplace
- Hear from and connect with leaders across the organization, including senior executives
- Networking, social events, and collaborative experiences with fellow interns and employees
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