Marketing Specialist

APTIM is a professional solutions firm specializing in environmental, sustainability, resilience, infrastructure, and energy solutions. The Marketing Specialist will develop and execute marketing and communication campaigns for energy efficiency programs, producing content and visual materials, managing digital channels, coordinating outreach, and analyzing campaign effectiveness.

What you'll do:

• Ensure marketing materials comply with brand guidelines and regulatory requirements
• Develop and implement marketing strategies for energy efficiency programs
• Collaborate with internal teams and external partners on marketing materials and campaigns
• Coordinate events and outreach activities to engage target audiences
• Analyze market trends and customer insights to inform marketing decisions
• Produce marketing copy and manage social media accounts, websites, and digital marketing tactics
• Track and report on the effectiveness of marketing campaigns (ROI)
• Create designs in various visual media channels to communicate program messages
• Create white papers and case studies highlighting program successes
• Meet with internal staff, stakeholders, and partners to discuss project requirements and design
• Commitment to fostering a collaborative work environment within the team and broader organization
• All other related duties as assigned

What they're looking for:

• This position is remote BUT must be located in Texas
• * Bachelor's degree from an accredited college or university in marketing, communications, business, related field
• * Experience in marketing, preferably within the energy or utilities sector
• * Proficient design abilities in software applications such as infographics, InDesign, Illustrator, Photoshop, Acrobat, and the MS Office suite
• * Strong written and verbal communication skills, experience with client engagement and coordination
• * Detail-oriented with excellent time management, project management, and follow-through
• * Demonstrated ability to execute marketing, education, and outreach strategies
• * Solid knowledge of design and visual principles
• * Creative thinking and problem-solving abilities
• * Ability to analyze and interpret data into visual design concepts
• * Must be a self-starter, organized and have the ability to prioritize workload in a fast-paced environment
• * Ability to maintain confidentiality and handle sensitive information with integrity

Benefits:

• This position is remote but must be located in Texas.
• Medical, vision, and dental insurance: Through the marketplace, our employees can choose benefits from five metallic levels and several carriers to find the right benefits that work for them in their location.
• Company paid and optional Life insurance
• Short-term and long-term disability insurance
• Accident, Critical Illness, and Hospital Indemnity coverage
• Paid holidays, vacation, and sick leave (eligibility based on company policy and applicable law)
• 401(k) through the Aon Pooled Employer Plan (PEP), with eligibility for one of three plans depending on the business unit.
• Respect and flexibility to live a full life at work and at home
• Investment into your personal and professional development