Marketing Specialist, Multiple Vacancies

University Marketing

Serves as an integral member of the Marketing team, safeguarding and enhancing Florida State University's reputation among key stakeholders. Engage in reputation-critical strategic projects, employing your expertise to ensure the university's positive standing among students, faculty, alumni, fans, and friends.

• Marketing Strategy and Campaign Execution: Support university marketing by engaging in ad creation, content development, and strategic partnerships. Conduct market research to inform creative initiatives.
• Creative Ideation and Development: Generate and refine ideas for marketing campaigns, collaborate on outbound and inbound strategies, and contribute expertise in content, advertising, and event planning.
• Project Management: Coordinate with vendors and internal teams for promotional events. Manage brand awareness efforts, intake sessions, project briefs, and production timelines.
• Multichannel Outreach Planning: Execute audience outreach across social media, email, and TV, using multi-channel methods to maximize campaign impact.
• Project Tracking and Analysis: Track department projects, maintain accurate records, and analyze campaign data to drive ongoing improvement.
• Commit to continuous learning: Stay current with industry trends, foster team learning, mentor colleagues, and encourage skill growth through training and professional resources.

Bachelor's degree and three years of experience or a combination of post high school education and experience equal to seven years.

One of the nation's elite research universities, Florida State University preserves, expands, and disseminates knowledge in the sciences, technology, arts, humanities, and professions, while embracing a philosophy of learning strongly rooted in the traditions of the liberal arts and critical thinking. Founded in 1851, Florida State University is the oldest continuous site of higher education in Florida. FSU is a community steeped in tradition that fosters research and encourages creativity. At FSU, there’s the excitement of being part of a vibrant academic and professional community, surrounded by people whose ideas are shaping tomorrow’s news!

Learn more about Florida State University and our campuses. 

FSU offers a robust Total Rewards package. Visit our FSU Total Rewards website to learn more about our Compensation, Benefits, Wellness, Recognition, and Employee Development programs.

Use our FSU Total Compensation Calculator to calculate Total Compensation options based on potential salary, benefits and retirement contributions, earned leave, and other employment-related perks.

If qualified and interested in a specific job opening as advertised, apply through the FSU Careers site (jobs.fsu.edu). If you are a current FSU employee, apply through myFSU Self Service.

Applicants are required to complete the online application with all applicable information. Applications must include all work history up to ten years, and education details even if attaching a resume.

This is an A&P position.

This position requires successful completion of a criminal history background check.

FSU is an Equal Employment Opportunity Employer.