Newport Aquarium Marketing Coordinator

The Dollywood Company operates Newport Aquarium and seeks a Marketing Coordinator to support the Marketing team. The role assists with developing and distributing marketing messages, executing promotional campaigns and events across traditional and digital channels, coordinating partners and materials, maintaining marketing assets, and supporting initiatives that drive attendance and revenue.

What you'll do:

• Support in the development, planning, and execution of promotional campaigns, festivals, events, new products, and more
• Assist Brand Manager in coordinating workflow, assuring all parties supply necessary information and content on schedule
• Using brand voice, update or create copy for collateral, website, and email and advance projects through the approval process in a timely manner
• Complete weekly/monthly checks to ensure website, on-site signage, and other assets are up to date with correct information
• Champion promotions including participation in ideation and leading on execution, internal coordination and communication
• Share events/festivals to community calendars & relevant FB groups
• Execute promotional programs with strategic partners and sponsors to include coordination and production of materials, logistics and contract execution. Collaborate with Brand Manager to write proposals and event summaries and provide documentation of contract fulfillment
• Assist with planning and own execution of member and general admission events like exhibit previews, promotional giveaways and special operating hours
• Collect content for the promotional/event calendar from all sources and publish to management team with updates
• Attend and assist with media and film shoots
• Provide team support as needed to launch campaigns and achieve common goals
• Organize and maintain creative assets in a central database

What they're looking for:

• Ability to track and manage project timelines and deadlines including ability to work through barriers to meeting those deadlines
• Must possess strong organizational skills, attention-to-detail and ability to prioritize project needs. Must be able to multitask while being “fast **and** accurate” to meet deadlines
• Applicant must have solid verbal and written communication skills and be able to work independently and with a team
• Excellent interpersonal skills required and the ability to work with all levels of management and diverse departments such as I.T., Sales, Operations, Guest Services and Finance
• May be required to work occasional early mornings, late evenings or overnights to execute events or assist in media/TV filming
• Digital skills: proficient in Word, PowerPoint, Excel
• College diploma preferred in Marketing, Advertising, Business, Public Relations or Communications
• Experience in theme park, attractions or entertainment industry and working with the public - preferred but not required
• Experience in project tracking software like Basecamp or Wrike is preferred

Benefits:

• Comprehensive medical, dental, and vision insurance
• 40 sick hours annually
• 40 personal hours annually
• 8 holidays annually
• 80 vacation hours annually
• Profit sharing
• 401(k) plan with company match
• Free entrance for you and your dependents
• 1 complimentary General Admission ticket per pay period, which you can give to anyone
• Discounts at Sharky’s Café, Sweet Dreams Candy Company, and the gift shop