Product Development Manager

Rothco, Inc. is a wholesale distributor of military, tactical, outdoor, and related products. The Product Development Manager will lead assigned product categories through market analysis, sourcing, development, pricing, launch, sales support, lifecycle management, and cross-functional coordination, with a primary focus on military and tactical apparel, footwear, equipment, and accessories.

What you'll do:

• Analyze market trends, customer demand, competitive products & pricing, and industry developments to identify opportunities for new and existing products
• Maintain a strong understanding of the military, tactical, outdoor, workwear, law enforcement, security, and related markets
• Identify product gaps and opportunities within Rothco's existing assortment
• Recommend new product categories, product extensions, styles, colors, materials, sizes, and features based on market demand and analytic review of existing products and categories
• Establish product priorities based on sales potential, profitability, competitive positioning, customer requirements, and company strategy
• Conduct regular product line reviews and make recommendations regarding product additions, modifications, price changes, or discontinuations
• Manage the development of new products from concept through launch
• Develop detailed product specifications, including materials, construction, features, dimensions, colors, sizes, packaging, labeling, and performance requirements
• Work with overseas vendors/manufacturers to develop samples and prototypes
• Review samples with PD and Sales/select customers/end users to provide detailed feedback to ensure products meet specifications and quality expectations
• Coordinate sample approvals, revisions, testing, production readiness, and launch timelines
• Maintain accurate product development documentation and ensure product specifications are communicated effectively to internal teams and vendors

What they're looking for:

• Associate/Bachelor's degree in Business, Marketing, Product Management, Merchandising, Supply Chain, Fashion/Apparel, Design, or a related field; equivalent experience may be considered
• 1-2 years of progressive product management, product development, merchandising, or category management experience
• Demonstrated experience managing products from concepts through launch and lifecycle
• Strong understanding of wholesale distribution and/or consumer products
• Experience with apparel, footwear, tactical equipment, military products, outdoor products, workwear, or a closely related product category
• Strong analytical, organizational, and project management skills
• Excellent written and verbal communication skills
• Strong understanding of product costing, pricing, margins, inventory, and profitability
• Ability to manage multiple projects and priorities simultaneously
• Strong attention to detail and follow-through
• Proficiency with Microsoft Office, particularly Excel and PowerPoint
• Ability to work effectively with domestic and international vendors