Web Promotions Analyst

Talbots is an omni-channel specialty retailer of women's clothing, shoes, and accessories. The Web Promotions Analyst codes, tests, schedules, and executes promotions for the call center and website, while coordinating with cross-functional teams and ensuring promotional accuracy. The role also monitors customer feedback and analytics to identify and resolve promotional friction and issues.

What you'll do:

• Responsible for cross-functional alignment of promotions including planning/promotion, merchandising, Wdev, marketing, design (art and copy), email, and online marketing
• Ensure all operational processes are set up for success: Create, test, schedule/migrate promos in Salesforce (SFCC) and the call center promotion system. Verifying promotions in production once they are live
• Document and maintain promotional log, test case checklist and test data for all promotional information
• Review weekly customer feedback to identify promotional issues and identify customer friction patterns
• Proactively monitor, identify, and prioritize customer promotions frictions points using Quantum Metrics analytics and session replay tool
• Create, review and add to Microsoft Teams disclaimers to support promotions
• Responsible for approving promotional creative/information for accuracy prior to and after development. Promotion documentation, homepage on both desktop and mobile, emails and text messages
• Be proactive on new promotional developments coming out of salesforce and how we can use them
• Responsible to assist Knoxville Customer Service with promotion issues, information on new promotions and any updates

What they're looking for:

• Bachelor's Degree or equivalent ecommerce experience 1- 3 years
• Experience with ecommerce web-based software, preferably Salesforce Business Manager
• Must be able to work quickly and accurately in a deadline driven production environment that changes frequently and sometimes on short notice
• Experience using session replay tools to identify customer friction opportunities e.g., Quantum Metrics
• Excellent written and verbal skills
• Highly detail-oriented with strong analytical, troubleshooting, and problem-solving skills
• A creative and exploratory mindset, open to finding new ways to test and identify problems
• Requires a high level of concentration during constant interruptions
• The ability to exercise good judgement and make recommendations for constant improvement
• Ability to multitask in an ever-changing environment
• Ability to work independently or as a team toward general goals
• Ability to be flexible for off hours including early mornings, nights, weekends, and holidays to ensure any promotion issues are resolved quickly

Benefits:

• You will be eligible to receive a merchandise discount at select KnitWell Group brands, subject to each brand’s discount policies.
• Support for your individual development plus opportunities for career mobility within our family of brands.
• A culture of giving back – local volunteer opportunities, annual donation and volunteer match to eligible nonprofit organizations, and philanthropic activities to support our communities.
• Medical, dental, vision insurance & 401(K).
• Employee Assistance Program (EAP).
• Time off – paid time off & holidays.
• On-site: This position works on-site at least 4 days per week consistent with the needs of the business at our Talbots office location in Hingham, MA.