Marketing Intern

Bimbo Bakeries USA is a bakery and food products company with a portfolio of branded breads, baked goods, and snacks. The Marketing Intern will support the development and execution of marketing plans through brand performance analysis, consumer promotions, agency coordination, product scoring, and evaluation of marketing initiatives.

What you'll do:

• Learn and use internal and syndicated databases to provide weekly and monthly brand performance reports to leadership to influence future business decisions
• Plan and execute offline consumer promotion efforts, including cross-brand initiatives, external partner programs, couponing and packaging updates
• Support Brand Manager in day-to-day creative agency management and internal legal & management approvals
• Work closely with agencies and cross- functional partners, including sales and operations, on implementation of marketing programs
• Perform monthly product scoring with cross-functional partners to ensure in-market product quality is within spec
• Develop strategy and rationale for new brand initiatives, including justification for investment needed (e.g. marketing expense)
• Monitor and report on each programs’ results, making recommendations for future promotions
• Act as a passionate advocate for the Brands in every way possible

What they're looking for:

• Ability to organize and prioritize work, juggle several projects at once
• Self-motivation and a desire to learn a very interesting and challenging industry
• Ability to work in a team work environment to achieve outlined business objectives
• Currently enrolled in a Bachelor's Degree Program in Business Administration, Marketing, Communications or other related major
• Experience/familiarity with all Microsoft applications (Microsoft Word, Powerpoint, Excel, and Outlook)
• Strong verbal and written communication skills. Candidate should be capable of initiating and maintaining strong interpersonal relationships
• Demonstrated analytical skills with ability to generate business insights from diverse data sources
• Previous co-op/internship experience preferred

Benefits:

• Competitive pay and benefits
• Safe and inclusive work environment
• Development opportunities
• Mentors will be designated to guide interns' collaborations and project work